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Well folks, just 113 days left: On October 13, Publisher will officially no longer be supported by Microsoft. And since they announced it in February 2024, panic has ensued. Because many, many, MANY churches were using it to design their bulletins. So if "switching the bulletin out of Publisher" is on your to-do list this summer, I rounded up the five main options I see for parishes to use instead. And then one thing I know you are 100% going to want to do but I am imploring you not to do. 1. CanvaThis is the most common option I'm hearing, and since many of us already use it for flyers and other graphic design needs, it makes sense to use it for your bulletin as well!
(Adobe Express is Adobe's version of Canva. I haven't used it in years, but personally prefer Canva. If you already have Adobe products, the integration is nice though!) 2. Adobe InDesignInDesign has been around forever and is the gold standard in the graphic design world for laying out print publications.
Note: Adobe has been listed as a donor to Planned Parenthood in the past, but this is unverified since they have not, to my knowledge, responded to requests on if they are actually supporters. From my research, both Canva and Adobe pay for employee travel costs for abortion. 3. AffinityAffinity has been InDesign's biggest competitor with a similar interface and features. It was bought by Canva a few years ago and is now also offered for free for individuals (enterprise licenses are paid).
4. Bulletin Printer SoftwareSome bulletin publishers (LPI, Diocesan, etc.) offer bulletin design tools directly in their platform or partner with Canva for additional templates.
5. No Print, Only Digital BulletinYou might decide to use this transition to move to a digital-only bulletin model! But be cautious before making this transition that you've done the research in your parish that this will work for your parishioners.
So what should we pick?Personally, unless you have a graphic design background or your main role at the parish is communications, I would recommend switching to Canva. That will likely be the easiest transition. But be sure to do a test run and make sure the print output is accepted by your printer! If your main role is communications and you have some time to learn a new software, though, InDesign or Affinity are great choices that will allow you to really elevate your bulletin in the transition. Plus, you can do so much more than just bulletins with these software choices — brochures, posters, yard signs...the possibilities are really endless, so learning them would definitely be a worthy investment of your time. What NOT to doNow here's the temptation: I KNOW what your default is going to be. You're going to pick a new software, learn it, and simply recreate your current bulletin in a new platform. ***Please do not just recreate your bulletin in a new software!!!*** You have a unique chance you might never have again to actually make your bulletin work. You're starting from scratch anyway; why not take the time to reevaluate the whole bulletin strategy? It's like when you have to empty a bedroom to paint it: You could just put everything back exactly where it was. Or you can take the opportunity to sit back and actually think about: Does the bed actually work in this spot, or would it be better on another wall? (The sick list) And why do we keep that really old dresser that's falling apart that we've hated for a decade? (Random clip art of whatever holiday is coming up) And when you see it with new eyes, you realize that a mirror over the desk would brighten up the whole room. (Adding in parishioner stories) What if needing to move to a new bulletin design software wasn't just a hassle — what if it was an opportunity to completely rethink your bulletin so it actually works? (Aka, people actually take it, read it, and do what it says so you get 50% less calls about "Why didn't I know this was happening?" even though it's been in the bulletin for weeks.) So I am imploring you, begging you — please don't just recreate your bulletin in whatever software you decide to switch to. Reinvent it. And of course, I'm not going to leave in you in the lurch here. I'm going to walk with you as you reinvent it. Over the next few weeks, we're going to be talking LOTS about bulletins.
Lots of tips, a webinar, a bootcamp...keep your eyes peeled in your inbox. Because get ready: The summer of a better bulletin is coming. For His greater glory, Emily |
I teach Catholic churches, businesses, and ministries how to market like Jesus. Every Monday, I send out the latest musings on Catholic marketing from my position as a Catholic marketing professional, former parish employee, and regular old Catholic mom trying not to lose my mind while raising saints. Subscribe if you want to learn how to apply the strategies Jesus and the apostles used to grow the Early Church to your own marketing work today!
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