I teach Catholic churches, businesses, and ministries how to market like Jesus. Every Monday, I send out the latest musings on Catholic marketing from my position as a Catholic marketing professional, former parish employee, and regular old Catholic mom trying not to lose my mind while raising saints. Subscribe if you want to learn how to apply the strategies Jesus and the apostles used to grow the Early Church to your own marketing work today!
"The bulletin is a mess."
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You spend hours on the bulletin every week, trying to cram everything in. No one takes it. Then they complain they don't know what's going on. Repeat weekly. You know the bulletin design (and the process of how you create it) needs an overhaul — you're just not sure where to start.
Emily |
Market Like Jesus: The Catholic Marketing Newsletter
I teach Catholic churches, businesses, and ministries how to market like Jesus. Every Monday, I send out the latest musings on Catholic marketing from my position as a Catholic marketing professional, former parish employee, and regular old Catholic mom trying not to lose my mind while raising saints. Subscribe if you want to learn how to apply the strategies Jesus and the apostles used to grow the Early Church to your own marketing work today!
I plopped my head down on the keyboard with an exasperated thunk. I had sneezed or blinked or made some involuntary movement, and now one of the bulletin's text boxes was irrevocably misaligned. I'd tried putting back where it had been for what felt like hours: Arrow right. Arrow left. Undo. Backspace. Copy and paste. No matter what I did, it just wouldn't "pop" back into place. That's because when I first started as a bulletin editor 11 years ago, I was creating the bulletin in Microsoft...
This past weekend, we visited my grandmother and went to Mass at her church. And what was the first thing she did (after I genuflected) as we walked in? Asked me if I wanted a bulletin. Now imagine if I hadn't been visiting, but was actually from the area and decided to go to church for the first time in a while. Or showed up as a guest for a baptism or a wedding. Which do you think has the greater likelihood of happening: Taking a bulletin that's right in front of me, or pulling out my phone...
Last week, my oldest went to VBS at our church for the first time. And when I say I was BLOWN AWAY - I was blown away. It was so, so good. It was all on the liturgical year, and each day they "celebrated" and learned about a different season. Some VBS camps can feel "fluffy" - this was anything but. They really learned so much, but it was also so much fun - Themed camp song, daily saint and Bible verse, tons of crafts and little gifts to take home, Adoration every day...not to mention...