You need to know these 5 things before you start marketing.


Nope, you're not crazy. It's Wednesday, not Monday.

This is just a quick off-schedule email this afternoon to remind you of the free webinar I'm hosting tomorrow, February 6 at 4 pm ET: "5 Ways Jesus Used Marketing (That You Can Use to Grow Your Business or Ministry)."

Because you're already on my email list, you can RSVP just by clicking here (and yes, I'll send the replay to those who register!).

Plus, there's a fun bonus surprise on the confirmation page about how you can meet with me 1:1 for free. 👀

​

Want a little more info before you RSVP? Click here to read a description of the webinar and sign up manually.​

I'll be going live at 4 pm ET tomorrow to break down the 5 essential strategies every business or ministry needs to know to grow — using the same strategies Jesus and the apostles used to grow the early Church.

These five things are non-negotiable if you want any marketing to be effective...but most people skip over them because they don't know they're important and then marketing is WAY HARDER than it should be.

I could talk about this forever, because I am so passionate that we could truly change the lives of so many souls if we just knew how to reach them.

​This webinar is my free gift to you because it's literally all Jesus — and yes, He used marketing. He makes it holy and good.

And because of that, you can use it to reach the souls He's calling you to reach in an ethical, non-sleazy, yet still effective way.

​I'd love to see you tomorrow at 4 pm (or in the replay)!

For His greater glory,

Emily

P.S. I'm hosting a free webinar tomorrow, February 6 at 4 pm ET, 5 Ways Jesus Used Marketing (That You Can Use to Grow Your Business or Ministry), and it will be transformational, not just for your parish, but also for you in your approach to ministry. Register by clicking here.​

P.P.S. This isn't a sales pitch veiled as a webinar. At the end, I'll spend about 30 seconds sharing how I can help you further if you need more assistance — the rest is an hour of solid teaching. And if there's time at the end, I'll take questions too! Hope to see you there!

Welcome to Monday Marketing Musings!

I teach Catholic churches, businesses, and ministries how to market like Jesus. Every Monday, I send out the latest musings on Catholic marketing from my position as a Catholic marketing professional, former parish employee, and regular old Catholic mom trying not to lose my mind while raising saints. Subscribe if you want to learn how to apply the strategies Jesus and the apostles used to grow the Early Church to your own marketing work today!

Read more from Welcome to Monday Marketing Musings!

The average person goes to 130 websites per day and spends less than a minute per page. We spend a lot of time in marketing talking about how to get people TO your website...but all of the traffic is pointless if they aren't actually converting. For reference, a "good" conversion rate on a website is 2-5%, which means for every 100 people on your site, we want to average 2-5 people taking some action. (It's like when Jesus fed the five thousand...we'd expect that 100-250 people would take...

You know how I spent last week's email going on and on about Lenten devotionals and how there were so many of them this year and the marketing lessons we can learn from them? Well...I'm excited to introduce to you... . . . ...not another Lenten devotional. 😂 (Sorry, couldn't help it.) I DO want to talk about Lent though and ask a favor. You know how you just sometimes get a random idea and instead of just thinking "Huh, interesting thought" like a normal person, you go crazy and create a...

This year, I feel like EVERYONE, from big to small ministries, was offering a Lent devotional. Beginning in late January, I was bombarded with emails about them. There were ones with certain themes, those meant for very specific audiences like those grieving or singles, and every format possible: books, video series, audio series, and in-person events.I almost bought several different ones. But after my Advent mishap, I ended up buying......none of them. (I actually still don't know what I'm...